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Bigger, better, bolder: Women’s World Cup ready to reach new heights | Suzanne Wrack

The rapid evolution of women’s football means it is hard to pick a winner for the most anticipated Women’s World Cup in history

It is finally here. The most anticipated Women’s World Cup in history is just days away and there is every chance it will be the best one too.

Four years ago, more than 750 million people around the world watched the 2015 edition in Canada on television. Audiences for this tournament, starting on Friday when France take on South Korea at the Parc des Princes in Paris, are expected to dwarf that total. Over 750,000 tickets have been sold and attendances are expected to top a million.

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