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Women’s role in sport must be addressed in post-coronavirus recovery | Samantha Lewis

Representation matters with an entire generation of new fans and players at risk of being lost

From the over-reliance of clubs and leagues on TV broadcasters to the over-inflated wages of star players, owners and administrators, the under-funding of grassroots and amateur competitions, and the mental health of athletes, the Covid-19 pandemic has exposed many of the fractures that have run deep throughout world sport for decades.

It is hoped the current shock to sport’s nervous system will force these issues to finally be addressed. However, as lockdowns begin to ease and attention turns to sport’s resumption, there is another key aspect that will determine not just how well the industry bounces back, but also how it can flourish in the months and years ahead: the participation and representation of women.

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