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Forest Green: the eco-friendly club with a robot mower and big ambitions

The League Two newcomers, backed by a multimillionaire and with Jilly Cooper a boardroom regular, hail from a town of 6,000 and are proud to be different

Jilly Cooper is a regular in the boardroom, the chairman is a multimillionaire who used to live in a converted car on a hill, Vivienne Westwood cheered the club on in the game that sealed promotion, every player eats a vegan diet and a robot cuts the grass. Welcome to Forest Green Rovers, the Football League’s newest member and a club like no other.

Another Way is the aptly named road that winds down to a stadium tucked away in a pocket of the Cotswolds, surrounded by fields and best reached via the help of satellite navigation. Even then it is hard to believe one is on the right track; a handmade sign warns about the danger of cows crossing before a football ground springs up almost from nowhere.

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